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Welcome to Charming
Welcome to Charming, the year is now 1894. It’s time to join us and immerse yourself in scandal and drama interlaced with magic both light and dark.

Where will you fall?

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It’s quite unusual for a caster's patronus to be their favourite animal, but very possible that it will take the shape of a creature they’ve never before seen or heard of. — Amy
As he fell, Ford recalled the trials of Gulliver during his interactions with the Lilliputians.
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H. | Beautiful Beast Boutique (1877)
#1
Beautiful Beast Boutique | Since 1877

Sorting Details
Business Name: Beautiful Beast Boutique

Current Owner: Madeleine Backus

Contact Player: Madeleine Backus

Hiring: Occupations Listed; Check with Owner for other opportunities

Threadable: Yes

Basic Information

Established: July 1877

Location: Hogsmeade Highstreet

Nature of Business:
The shop sells common magical creatures, such as might make good pets, or be suitable for a student at Hogwarts. It does not sell owls, but does sell owl treats and some owl related accessories.
It also sells legal, but rare or endangered breeds. Imagine mooncalf puppies with shimmering fur, miniature puffskeins with mesmerizing hypnotic gazes, or even gnome-bred Crumple-Horned Snorkacks (though good luck fitting one in your pocket!).

Maddie has a burgeoning reputation as a breeder of magical equine.



Target Clientele:
All levels of society, kids with pocket money to wealthy people who want to look fancy with a magical horse pulling your carriage.


Other Details

Description of Location:
The Cozy Corner: Filled with kittens, puppies, chirping songbirds, cages of dancing rats, and large frogs. This section is bright and welcoming. Entirely domestic pets, more mainstream animals.

The Menagerie of Marvels: Curtained off with shimmering silks, this section is a vivarium. Here, customers must be accompanied by a member of the staff but rarer animals, usually brought in by special order, can be found.











Advertisement: The Beautiful Beast in Hogsmeade - your one-stop shop for magical companions!

From playful kittens to majestic Mooncalfs, find the perfect familiar (or friend!)
Expert care & enchanting supplies for ALL creatures, great & small.
Visit the Cozy Corner for cuddly cuties, or explore the Menagerie of Marvels for the extraordinary.
The Beautiful Beast - where magic meets your heart. ✨

Other Notes: Maddie bought the shop in early 1892, expanding the rare animal portion of the business.






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